Mindy Hargesheimer (00:00):
Hey guys. Welcome to the first episode of the Kansas City Bucket List Podcast. I am Mindy Hargesheimer, your host, and I am incredibly excited because today I am at the Real Media Studios in Kansas City with Brad Burrow, who is the founder of Real Media. He and I are gonna chat it up today about how we are working together to launch this podcast that is gonna take Kansas City to a whole new level storytelling of people and small business owners today. But we're gonna start with everything that he and his team have accomplished here, and how they're gonna be working with me on the podcast to launch this great storytelling platform. All right. Hey guys, it is Mindy Hargesheimer with Kansas City Bucket List here, and I am incredibly excited because I am officially launching my podcast. It's the Kansas City Bucket List Podcast in partnership with Real Media, and I am thrilled to have my first episode. My first guest is Brad Burrow, who is the founder of Real Media here in Kansas City, and we are gonna chit chat about all the things related to Kansas City and media and what we're gonna be doing with the podcast. Super excited to be with you today. Brad.
Brad Burrow (01:09):
I'm clapping for you. Good job. Good
Mindy Hargesheimer (01:11):
Job. Oh, thank you. Thank you. I know, this is fun. We got connected through a mutual friend.
Brad Burrow (01:15):
Yeah.
Mindy Hargesheimer (01:15):
Lindsay Howerton. Shout out to Lindsay Howerton. She's an amazing person here. Should clap for Lindsay
Brad Burrow (01:19):
Too.
Mindy Hargesheimer (01:19):
Yeah, we both clap for Lindsay Howerton. Yeah.
Brad Burrow (01:21):
Great.
Mindy Hargesheimer (01:21):
Um, you know, I think we are both really big on, you know, connections in Kansas City and the people that we meet and Lindsay connected us, um, not too long ago actually. Yeah.
Brad Burrow (01:30):
And
Mindy Hargesheimer (01:30):
Came in here and I saw that you had this incredible setup for podcast recordings. Yeah. And, um, little background on myself is I'm kind of obsessed with podcasts. I listened to them all day, every day. Um, I just am like a sponge and I absorbed so much knowledge and, um, for a long time I've actually been wanting to host a podcast. Yeah. And so it was to me kind of like the stars aligned when I came in here and I was like, this has to happen.
Brad Burrow (01:54):
Yeah.
Mindy Hargesheimer (01:55):
So you and I talked about it. This has been in the works for months, and so we are officially kicking off and you are my first guest, which is really exciting.
Brad Burrow (02:00):
Awesome. Thank you for having me. This is Yeah. An honor for me to be the first guest
Mindy Hargesheimer (02:05):
I know. And I am ready to like, dive into the history of One Real Media, but two, you have a podcast as well.
Brad Burrow (02:11):
Yes.
Mindy Hargesheimer (02:11):
Which is,
Brad Burrow (02:12):
It's called In a World With Real Media, so you have to do it with the movie voice in the world, with real media
Mindy Hargesheimer (02:17):
World. Yeah. I know. I'm not sure I have a movie voice, but you might be asking me to do that later. Something about
Brad Burrow (02:21):
That. There's a whole story behind that, by the way, how that happens. And I can tell that story at some point, but, um, you know, I I, I really, part of the job that we do here is interviewing people and bringing their stories to life. And I always get a lot of, I love that part of our job, you know, and so I have years of experience sitting behind a camera
Mindy Hargesheimer (02:40):
Yeah.
Brad Burrow (02:41):
Asking people to tell, tell their story and talk about their lives and stuff. And so for me to transition to podcasting was just like a natural thing. Total
Mindy Hargesheimer (02:49):
Natural.
Brad Burrow (02:49):
And I, I'm just really curious about people's lives. How
Mindy Hargesheimer (02:52):
Me too,
Brad Burrow (02:52):
How they, how did you do what you're doing? Yeah. I'm gonna ask you that question, you know? Yeah. I mean,
Mindy Hargesheimer (02:56):
Yeah. Casey
Brad Burrow (02:57):
Bucket List is incredible.
Mindy Hargesheimer (02:59):
Thank you.
Brad Burrow (02:59):
You know, when I thank you when I told my wife that what I'm doing, she's like, oh, I follow that.
Mindy Hargesheimer (03:03):
I follow her.
Brad Burrow (03:03):
Yeah. Yeah,
Mindy Hargesheimer (03:04):
Yeah.
Brad Burrow (03:04):
Yeah. And so, I mean, I think that's why podcasting kind of became a thing and, and I really just wanted to learn it.
Mindy Hargesheimer (03:12):
Yep.
Brad Burrow (03:12):
So I started a podcast and learned how to do it, and it's like, wait, we can do this for other people. Yeah.
Mindy Hargesheimer (03:16):
And
Brad Burrow (03:16):
So today we probably have, I don't know, 15, 10, or 15 podcasts that are done here and
Mindy Hargesheimer (03:21):
Which is incredible.
Brad Burrow (03:22):
Yeah.
Mindy Hargesheimer (03:23):
And if I'm being honest, um, thinking about having a podcast, I had no interest in trying to learn the arts Yeah. And the craft, the science behind a podcast. I was like, I cannot imagine sitting like in my home office trying to figure out the audio and everything. Right. I'm like, that is just not the world that I'm great at. And when I connected with you, I was like, this is exactly the perfect partnership to have, you know, and to have this, you know, really sophisticated setup that you guys have. Um, because like you, I love, love, love the storytelling. Yeah. Um, and thank you. Kansas City Bucket List has been going on for a little over eight years. And truth be told, um, it really started with the getting to know people behind businesses here. Yeah. So,
(04:05)
For example, my husband and I love to go out, um, we love to explore, try new restaurants, bars, you know, live music, all the things. But when we go out, we'll go sit at the bar and have a drink before we sit down for dinner, and we will talk to the bartenders, or we'll talk to the baristas, or we'll talk to the general manager and just kind of like, ask all these questions about like, how'd you come up with the name of this place? Yeah. Like, what do we need to know? What should we try? And you get all these incredible details about how it came to be
Brad Burrow (04:33):
Yeah.
Mindy Hargesheimer (04:33):
How people started it. Um, and if I'm being honest, I don't think I knew that storytelling really was like what I would find myself doing until I did bucket List. And now eight years later, I'm like, that is what I love the most, is telling the story of the people. And you know, how they started the family business and, and I'm finding a lot of people are like, I want to tell my story. Yeah. I've never had the chance to do that. And so it all came together where I'm like, this is the way that I want to expand upon what I've been doing in social media to do more of the long form, give people the platform to really, um, honestly kind of brag about what they've accomplished here. Yeah. Because we know that Kansas City is all about these people that are really shaping the city Yeah.
Brad Burrow (05:14):
To be what, what it's, yeah. Kansas City's an amazing entrepreneurial city. Yeah. I mean, a lot of businesses here mm-hmm <affirmative>. And the stories, you know, what I'm attracted to about the, the stories and all of that is that you have to go through a lot to start a business. Yeah. It's not easy.
Mindy Hargesheimer (05:26):
Yeah.
Brad Burrow (05:27):
And the people that do it are, you know, tough and they, they, they've battled through adversity and mm-hmm <affirmative>. That's I think the storytelling aspect of it. You know, it's like you get to learn about how people are handling those things and how they've achieved things and which ultimately helps me.
Mindy Hargesheimer (05:45):
Oh yes. Like
Brad Burrow (05:45):
If they can go through that, I can go through that and, you know, I can come out on the other side. Yeah. And, and that's why I think podcasting is so powerful. 'cause you can, it's just so raw.
Mindy Hargesheimer (05:53):
Yeah.
Brad Burrow (05:54):
You know? Mm-hmm
Mindy Hargesheimer (05:54):
<affirmative>.
Brad Burrow (05:54):
You and I talking right now, we're, we're not scripted. We didn't, we're
Mindy Hargesheimer (05:58):
No, thank
Brad Burrow (05:58):
Goodness. Yeah. We're just having a, a conversation. Yeah.
Mindy Hargesheimer (06:00):
Yeah.
Brad Burrow (06:00):
And our true personalities are coming out. And that's what I think is gonna be really cool about Yeah.
Mindy Hargesheimer (06:04):
This
Brad Burrow (06:05):
Podcast is, you're gonna be able to get people in here and we get to really hear
Mindy Hargesheimer (06:08):
Yeah. About
Brad Burrow (06:09):
Who they are.
Mindy Hargesheimer (06:09):
Yeah, exactly. Um, okay. So I have a little question about you. Yeah. Just doing a little research on you.
Brad Burrow (06:14):
Uh, oh.
Mindy Hargesheimer (06:14):
Um, you were in a band.
Brad Burrow (06:17):
I was, is
Mindy Hargesheimer (06:17):
That right? Yeah. I wanna hear a little bit more about this. Okay. And then getting into like where you're, 'cause you obviously have a very long, very, um, you know, seasoned, uh, you know, experience within the world of, I guess production and media and all this stuff, which is why I was like, this is a no brainer to work with Brad and his team, and I'm so excited for what you guys are gonna create for me as well.
Brad Burrow (06:36):
Yeah.
Mindy Hargesheimer (06:36):
Um, but give us a little background on like, you being in a band and,
Brad Burrow (06:40):
Well, my first love, what that look like. Yeah. It's, it's, so I paid my way through college playing in bands.
Mindy Hargesheimer (06:44):
Really?
Brad Burrow (06:44):
Yeah. I mean, I did have help, obviously, but, uh, but you know, in college I would, I would go to class and then finish class and either go to rehearsal or, you know, I was, I went to Wichita State and we would, we would, I would drive to Western Kansas. We'd play on a Wednesday night and I'd drive back, go to school the next two days, drive back out Friday vacation.
Mindy Hargesheimer (07:04):
Yeah.
Brad Burrow (07:04):
Play two nights. That was just part of it. But, you know, I, my, I really wanted to get signed and that was my goal. And, and I really worked hard on that for a long, long time. The music business is very tough.
Mindy Hargesheimer (07:16):
I can only imagine.
Brad Burrow (07:17):
And, um, you know, we recorded albums and have that creative side, but at some point I realized it's like, okay, I need to, I need to do something different. Yeah. And so I transitioned into video production from, from audio production and doing albums, stuff like that.
Mindy Hargesheimer (07:32):
Okay.
Brad Burrow (07:32):
And the creative side of it actually comes pretty easily for people that are musicians that get into video production, believe it or not.
Mindy Hargesheimer (07:39):
Yeah. I could
Brad Burrow (07:39):
See
Mindy Hargesheimer (07:40):
That though. So,
Brad Burrow (07:40):
So yeah. And so I, I just, uh, you know, my, my parents are entrepreneurs and, and, uh, I just kind of started doing it.
Mindy Hargesheimer (07:48):
What'd your parents do?
Brad Burrow (07:49):
Well, my dad, um, my parents, I have, uh, a, a stepdad. Okay. And, and my stepdad actually owned an oil well business out in Western Kansas. Okay. Believe it or not.
Mindy Hargesheimer (07:59):
Yeah.
Brad Burrow (08:00):
Um, very, very entrepreneurial. And my dad, um, is actually, was, um, Ewing Kaufman's, director of hr.
Mindy Hargesheimer (08:07):
Oh,
Brad Burrow (08:08):
Yeah.
Mindy Hargesheimer (08:08):
Okay.
Brad Burrow (08:09):
So, I, I say entrepreneurial, I mean, he worked for Mr. Kaufman, but
Mindy Hargesheimer (08:12):
Yeah. That's great
Brad Burrow (08:13):
Though. You know, I, I feel like I got a little bit of that DNA from just, uh, being around Yeah. Some of that. And, um, so I just, and I always knew I couldn't work for anybody very easily.
Mindy Hargesheimer (08:23):
Yeah. You
Brad Burrow (08:23):
Know, I'm like, I'm driven and I wanna do these things and
Mindy Hargesheimer (08:26):
Yeah.
Brad Burrow (08:26):
So I just did it,
Mindy Hargesheimer (08:28):
Which, um, if I'm being honest, that's a little bit of where I'm at right now too. Yeah. So I've al my background is I pretty much always worked in corporate America and, um, you know, a lot of my background, so I went to ku. Yeah. So, rock, chalk
Brad Burrow (08:40):
Hawk,
Mindy Hargesheimer (08:41):
Um, went to KU and then I graduated, and then I actually started working at a really small public relations firm here in kc. Um, but then I decided I wanted to move on, so I moved to Chicago, ended up there for 13 years. Oh, wow. I worked@careerbuilder.com. Um, I worked at a company called Travel Zoo for a while, so I really was on the sales side, which, um, it's funny, looking back now, I never loved being in sales. Yeah. It was stressful. It was, quotas gotta
Brad Burrow (09:08):
Hit numbers, don't you? It
Mindy Hargesheimer (09:09):
Was high activity and I pushed myself through and, um, you know, worked for some amazing companies, but it's funny, looking back, I'm like, gosh, I never loved doing that. But on the flip side of things, it has taught me so much.
Brad Burrow (09:22):
Yes.
Mindy Hargesheimer (09:22):
It taught me so much about what I have now been doing for the past eight years, which is really the networking and understanding how to connect with people and to deliver something that is of benefit to them. You know? So I look back and I'm like, that was the best thing that I was ever able to do, even though I kind of hated it at the time. <laugh>. Yeah. 'cause it was challenging. Um, but now I'm at the point where, you know, I'm building out the Kansas City bucket list brand even more so got the social media side. Um, and now I'm doing the podcast, of course, which is me kind of being the creative director Yeah. Of my own direction. And I'm, I'm beyond excited about it, to take this and have the ability to work with you and your team, and work with other people to figure out like, um, how can I kind of be at the, the helm of this, but make it something that is huge for Kansas City, you know, where people can find a lot of inspiration from, um, and where they can learn a ton about how they can support the local economy and all this stuff.
(10:15)
But at the same time, it's me kind of leading the direction of that, um, with no one else around. Yeah. Besides the people next to me that are gonna help me figure that out. And to your point too, um, you know, the meaning behind Kansas City Bucket List really came from this notion of, back in the day, I was like, I want every day to be on my bucket list. Which sounds a little bit cheesy. Yeah. But at the end of the day, it was, I wanna learn something new every day, or I wanna do something new every day. Yeah. And it was really like, we live in this world where tomorrow isn't guaranteed, or, you know, you can find yourself going, what did I do today? What's going, you know, what's gonna happen tomorrow? Um, and I just wanted every day to be as kind of like, fruitful and fulfilling as possible. Yeah. And so that's where I'm like, I wanna learn as much as I can from other people. And I think that's where this podcast is gonna be incredible, is to be a sponge. And, um, I always say I wanna learn a little bit about a lot.
(11:06)
Yeah. That's what I want. I wanna learn a little bit about a lot, and I can't wait to bring a bunch of people in who are gonna come from all these different backgrounds and do different things here that are gonna basically live up to that.
Brad Burrow (11:16):
Yeah. That's really, that's really fun. Yeah.
Mindy Hargesheimer (11:18):
You know,
Brad Burrow (11:18):
The timing for this is really great too. Yeah. You know, you've got the World Cup coming. Oh,
Mindy Hargesheimer (11:22):
I know. It's so fun. Know
Brad Burrow (11:24):
That's gonna be amazing. But, but the way we consume information now
Mindy Hargesheimer (11:28):
Yeah.
Brad Burrow (11:28):
You think about that. I mean, podcasting is, is blowing up like crazy. And a lot of people just like you, they get their information from, from podcasts. Yeah,
Mindy Hargesheimer (11:37):
I know. I do. Yeah.
Brad Burrow (11:38):
I mean,
Mindy Hargesheimer (11:38):
If I showed you right now, every podcast that I follow, you'd be like, okay, how do you even keep up with that? Right.
Brad Burrow (11:43):
<laugh>. Yeah.
Mindy Hargesheimer (11:43):
Um, but that's my, like, knowledge that I wanna
Brad Burrow (11:45):
Yeah. Get
Mindy Hargesheimer (11:46):
From the podcast.
Brad Burrow (11:47):
So, so I'm really excited for that too, because, you know, you think about the brands in Kansas City, small businesses. Yeah.
Mindy Hargesheimer (11:52):
Yeah.
Brad Burrow (11:52):
I saw you're at at 1587 the other day. Yeah. I'm like, I I want to go on the next one of those with you, by the way.
Mindy Hargesheimer (11:57):
Okay, sure. Sure. <laugh>. So,
Brad Burrow (11:58):
We'll, I'll bring a camera
Mindy Hargesheimer (11:59):
On my dime, by the way, too. Yes.
Brad Burrow (12:01):
Oh, was it? They didn't I know. 1587
Mindy Hargesheimer (12:03):
In what year?
Brad Burrow (12:03):
What are we doing? Yeah. What are we doing?
Mindy Hargesheimer (12:05):
But it was phenomenal, by the
Brad Burrow (12:06):
Way. Yeah, yeah.
Mindy Hargesheimer (12:06):
Uh,
Brad Burrow (12:07):
But I think that, you know, that, that kind of thing is, is that's how people, especially the younger generation, that's how they're getting their information.
Mindy Hargesheimer (12:14):
Yeah.
Brad Burrow (12:15):
And if you're not doing something like this as a business now
Mindy Hargesheimer (12:18):
Mm-hmm <affirmative>.
Brad Burrow (12:19):
You're, you're missing opportunities.
Mindy Hargesheimer (12:21):
Yes. And this is exactly what you and I were talking about. So to that point, that is me entering into that as well, because I recognize the fact that, um, you know, obviously I've been in the world of video with reels and mm-hmm <affirmative>. And that kind of thing, but to me, it got to a point where I'm like, this isn't enough. I wanna diversify it. I wanna get more, you know, video content mm-hmm <affirmative>. Because we know that's where it's at. And I had not, had not di dove dive <laugh> into the world of, um, YouTube, and that's what we're gonna do here, you know? Yeah. And so, as I'm telling people as they're gonna come on and be a guest of this podcast, just like you're doing, um, the advantage of it is like, now we get beyond just the platform of Instagram, we're gonna get you on Apple and Spotify, I'm gonna get you on YouTube, which is new for me to build out that brand.
Brad Burrow (13:07):
Right.
Mindy Hargesheimer (13:07):
Or to, to build out that outlet. Um, but you and I talked about it like, this is both an opportunity for me and my brand, but then for you to educate people as well on what you guys are doing to create this video content Yeah.
Brad Burrow (13:21):
For
Mindy Hargesheimer (13:21):
People to take it and then build out their brand on YouTube and, you know, some of the other platforms as well. Like, they're literally the statistic show, right? Like, YouTube is the place that you need to be. Um, and I think that that's one thing that we can really help a lot of people listening to this to go, okay, I'm not there. How do I get there? Right. How do I need to do that? And you know, between us talking about it here and what you guys do, you know, you guys are a huge, um, opportunity for people to start creating that
Brad Burrow (13:47):
Right. And
Mindy Hargesheimer (13:48):
Getting on that platform.
Brad Burrow (13:49):
Well, you think about YouTube it is, it's the second most searched website. Yeah. So
Mindy Hargesheimer (13:53):
Behind Google, people go,
Brad Burrow (13:54):
Yeah,
Mindy Hargesheimer (13:55):
Yeah.
Brad Burrow (13:55):
And Google owns YouTube, so
Mindy Hargesheimer (13:56):
Yep.
Brad Burrow (13:57):
But Right. If you're not there and you wanna be found, like through a search type thing mm-hmm <affirmative>. Think about the small businesses in Kansas City. Yeah. I mean, this is going to offer them an opportunity to actually, you know, this podcast could come up on a search and people could find their business through that mm-hmm <affirmative>. This podcast. That's amazing. Yeah.
Mindy Hargesheimer (14:15):
That's the goal,
Brad Burrow (14:15):
You know? Mm-hmm <affirmative>. And that's the thing about the power of what this and n video and, you know, all those things is like, if you really think about the strategy mm-hmm
Mindy Hargesheimer (14:23):
<affirmative>.
Brad Burrow (14:23):
Behind it, it's not just about, I mean, I love beautiful images and making great videos and impacting people. That's obviously key.
Mindy Hargesheimer (14:30):
Yeah.
Brad Burrow (14:30):
But there's a lot more strategy behind doing it
Mindy Hargesheimer (14:33):
Yeah.
Brad Burrow (14:34):
The right way to mm-hmm <affirmative>. To help people Yeah.
Mindy Hargesheimer (14:36):
And
Brad Burrow (14:36):
Help businesses. Well,
Mindy Hargesheimer (14:37):
And I like too, the fact that the podcast and what we're gonna do together, um, what you do currently with podcasts, and then what you're gonna do with the Kansas City Bucket List podcast as well, is we can now take what I typically have done in the past, which of course, course is like a 32nd, 30 to 62nd video that you put on Instagram mm-hmm. Or something. But here we're now gonna take, get into the world of the long form content that a lot of people are really craving and really wanna both watch and listen to. But then we're gonna have that 32nd teaser. So you get like the best of both worlds where people can both get the teaser if they want that little bit of information to go act on maybe the company that's here, or of course, take the teaser with the goal to then go watch the full, um, you know, call it 45 minute podcast mm-hmm <affirmative>. Where they get to really hear the full background, the full story of the people or the business that we're Right.
Brad Burrow (15:26):
We're gonna
Mindy Hargesheimer (15:26):
Be having come in here. So, I
Brad Burrow (15:27):
Mean, you think of some of the podcasts like New Heights.
Mindy Hargesheimer (15:30):
Oh, yeah.
Brad Burrow (15:30):
You know, I mean, what, what they do is put out these poignant moments in their podcast and they're like, oh, I need to go listen to that. And
Mindy Hargesheimer (15:37):
I mean, I just watched George Clooney yesterday.
Brad Burrow (15:39):
Yes.
Mindy Hargesheimer (15:39):
I'm like, okay, so how do I get George Clooney on this podcast? <laugh>. Yeah. We'll get there. But, um, you
Brad Burrow (15:44):
Know, we have some pretty good local celebrities that, that
Mindy Hargesheimer (15:47):
We do. We
Brad Burrow (15:47):
Should try to get on them. I mean,
Mindy Hargesheimer (15:49):
Yeah.
Brad Burrow (15:49):
The, uh, the big slick
Mindy Hargesheimer (15:50):
Oh, I know.
Brad Burrow (15:51):
We need to have them.
Mindy Hargesheimer (15:52):
Believe me, that is my goal, is to get connected with so many of those people, because I would have such a fun time, like chit chatting it up with them and asking 'em so many questions. But you've worked with some really high profile clientele. Yes. Can you talk a little bit about what you've done? I, I done, I think this is a time for you to kind of brag a little bit about what Real Media has done.
Brad Burrow (16:09):
You, you know, we've been pretty fortunate, um, over the years. Yeah. You know, I've done, um, you know, national TV spots mm-hmm <affirmative>. I've worked with lots of sports. Our, our, our originally we got started doing sports work Okay.
Mindy Hargesheimer (16:22):
Animations
Brad Burrow (16:22):
And stuff like that. So Trace Atkins and
Mindy Hargesheimer (16:24):
Yep.
Brad Burrow (16:25):
You know, a lot of, uh, Ken Griffey Jr. You know, we did all the Reds Yeah. All their stuff for years. Chiefs, the Royals. Um, we did the open for the, uh, super Bowl for NBC. Yeah.
Mindy Hargesheimer (16:36):
That's in, that's huge.
Brad Burrow (16:37):
Yeah. Yeah. That was, that was in 2018.
Mindy Hargesheimer (16:39):
Uhhuh <affirmative>.
Brad Burrow (16:39):
And, uh, that came about because they had a buddy that actually worked for the company that did, was doing the graphics part of it. And he said, Hey, we're wanting to do 3D versions of Tom Brady and Nick Foles for the, for the Super Bowl. Okay. And put it in the gaming engine. And, and he said, can you do that? And I'm like, well, lemme get this. Let me see.
Mindy Hargesheimer (16:58):
Yeah.
Brad Burrow (16:59):
And so we had an animator at the time that, um, had gaming engine experience, and I'm like, I think we can do it.
Mindy Hargesheimer (17:06):
Yeah.
Brad Burrow (17:06):
And so we did a, a practice run
Mindy Hargesheimer (17:09):
Mm-hmm <affirmative>.
Brad Burrow (17:09):
And it went great. So we ended up getting that project
Mindy Hargesheimer (17:12):
That's huge.
Brad Burrow (17:13):
And it had never been done before. So we actually got scans of Tom Brady and Nick Foles like three days before the Super Bowl.
Mindy Hargesheimer (17:19):
Okay.
Brad Burrow (17:19):
We put those into a 3D engine.
Mindy Hargesheimer (17:21):
Mm-hmm <affirmative>.
Brad Burrow (17:23):
Animated them, and we did, we did all the movement like through, uh, wearing a suit
Mindy Hargesheimer (17:27):
Yeah.
Brad Burrow (17:28):
Put that movement on the actual 3D model. And so, you know, you got Tom Brady looking out, well, that was us wearing a suit doing that. Oh
Mindy Hargesheimer (17:34):
My gosh. And
Brad Burrow (17:34):
Then put it back in a gaming engine, and then they projected that on the field. So it never had been done before.
Mindy Hargesheimer (17:39):
I, I honestly can't even wrap my brain around what you just said. Yeah. It sounds highly impressive. And then I'm like, how can we do that together? How
Brad Burrow (17:46):
Can we do that <laugh>? We just need to get 3D scans of us.
Mindy Hargesheimer (17:48):
Yeah.
Brad Burrow (17:49):
But, but you know, it's, so, it was a, it was a neat thing to be able to do that. Mm-hmm <affirmative>. You know, we've worked on a national documentary, um, on history of women's basketball. Yeah. We just have, you know, we have these, these opportunities come Yeah. And we, well, I say we, I, I always say yes, and then I go to my team and I'm like, I said yes to this, can we do this? Yeah. Can we make this work? But
Mindy Hargesheimer (18:13):
Have a great, yeah.
Brad Burrow (18:13):
Have a great team. They're,
Mindy Hargesheimer (18:14):
Yeah.
Brad Burrow (18:15):
So, you know, and we're getting into new things, like we're getting, gonna start doing virtual sets. So basically you'll be able to go on the green screen and with a gaming engine, we'll put a, an environment behind you that looks like you're there any environment. So think of it like, you could say you wanted to be, we wanted to do a video with you in front of, um, union Station. Yeah. But without going there, it's snowing. We can't go there. Yeah.
Mindy Hargesheimer (18:38):
But
Brad Burrow (18:38):
If we had footage of that, or we built that in 3D, we could still put you in front of that in the green screen and, and nobody would know the difference.
Mindy Hargesheimer (18:46):
Okay.
Brad Burrow (18:46):
So it's really, so it's kind of the ways, is
Mindy Hargesheimer (18:48):
It for commercials? Is it for all things? Is it for
Brad Burrow (18:51):
Yeah.
Mindy Hargesheimer (18:52):
A lot of different needs.
Brad Burrow (18:53):
A lot of different
Mindy Hargesheimer (18:53):
Things.
Brad Burrow (18:53):
Okay. Yeah. So interviews and, and news hits, I mean mm-hmm <affirmative>. There's all kinds of different things. So there's just a lot of, a lot of, uh, opportunity out there. You just have to kind of, in our business, you know, we've had to adapt and change and adapt and change and
Mindy Hargesheimer (19:08):
Yeah.
Brad Burrow (19:08):
I'm always looking for new opportunities for us, and
Mindy Hargesheimer (19:11):
Yeah.
Brad Burrow (19:11):
I'm really focused on quality. That's why this studio is, yeah. I mean, I can't stand anything that's not great quality. Yeah. I hear it all the time.
Mindy Hargesheimer (19:18):
And again, a re like number one reason. Yeah. I wanted to work with you, you know, kicking this off. Yeah. Like, I wanted to do it. Right. And it was just so obvious that you had like an amazing setup going.
Brad Burrow (19:28):
Yeah. And it, you know, this has evolved. We, we didn't, the first few podcasts we did, we had trouble and we had to figure things out, and we had some fail failures and stuff like that. Sure. I'm not embarrassed to say it, but we learned from those. We all
Mindy Hargesheimer (19:40):
Do.
Brad Burrow (19:40):
And, and, and we've gotten really good at it.
Mindy Hargesheimer (19:42):
Yeah.
Brad Burrow (19:43):
And, you know, wanting to expand that now. So it's, it's, uh, it's a lot of fun. I love having people in here all the time.
Mindy Hargesheimer (19:48):
Oh, I know. Yeah. And chit chatting it up.
Brad Burrow (19:50):
Yeah.
Mindy Hargesheimer (19:51):
An you have a, you have a mascot around here somewhere. I don't know. I think
Brad Burrow (19:54):
She's asleep. Maggie. Maggie
Mindy Hargesheimer (19:55):
Is asleep on the floor, which I had asked you when I came here, if this place was dog friendly, because if I was able to bring my dog in here, he might have to make a little presence with me.
Brad Burrow (20:04):
Yeah. Some medicine. That'd be great.
Mindy Hargesheimer (20:05):
Yeah.
Brad Burrow (20:06):
We love dogs actually.
Mindy Hargesheimer (20:07):
Yeah.
Brad Burrow (20:07):
Good, good. We, so my creative director has a dog. Mm-hmm <affirmative>. And Carly, our audio engineer, has a dog. And when they're all here together, it's chaos.
Mindy Hargesheimer (20:16):
I was gonna say, do they get along? Are they buddies? Are they,
Brad Burrow (20:18):
Yeah, <laugh>. Yeah. They get along. They get along pretty well. Good. Yeah. But our, the hallway here makes a big L
Mindy Hargesheimer (20:23):
Uhhuh
Brad Burrow (20:24):
And it's like a runway. So it's like, for 15 minutes they're running back and
Mindy Hargesheimer (20:27):
Forth. There's some zoomies happening here and there,
Brad Burrow (20:30):
And then they get tired. Yeah.
Mindy Hargesheimer (20:31):
And
Brad Burrow (20:31):
Then they're, they're done after that. So we just let 'em have their 15 minutes of, of getting crazy.
Mindy Hargesheimer (20:36):
Yeah.
Brad Burrow (20:37):
And then it's all good. But
Mindy Hargesheimer (20:38):
I love it.
Brad Burrow (20:38):
I love having dogs around. It's, there's just something about,
Mindy Hargesheimer (20:41):
Oh, they're the
Brad Burrow (20:42):
Best. You know, they just, they just make you feel better.
Mindy Hargesheimer (20:44):
They are the best. Yeah. Okay. So I have a question for, um, so I'll be, so first of all, with my podcast, um, you know, the plan is to bring a lot of people in.
Brad Burrow (20:54):
Yeah.
Mindy Hargesheimer (20:55):
I'm super excited. I've already been like, laying the groundwork to bring a lot of people in for them to tell their story. Yeah. And again, this is all about really highlighting them, who they are, what they've done, what they're doing, what they plan on doing moving forward, and of course, how people can find them and partner with them or buy from them, or whatever the case may be. Mm-hmm <affirmative>. Um, you know, for people who both come on as a guest or people who are listening to this, that might be starting a business. Yeah.
Brad Burrow (21:20):
Um,
Mindy Hargesheimer (21:20):
Especially for people who just have not gotten into either the investment of time or money with, um, creating video content mm-hmm <affirmative>. For their company. What's like your recommendation for a good starting point when you have people come on to real media? Um, what are kind of some baby steps that people do to invest in creating that Yeah.
Brad Burrow (21:40):
For their company? The first thing that I always do is a strategy session.
Mindy Hargesheimer (21:44):
Okay.
Brad Burrow (21:44):
Because there are, are, there are a lot of, a lot of companies that got out there and say, well, you just need a marketing. You just need this. Yeah. And, and I don't really like that. I, I, I wanna sit down and I wanna understand who you're trying to reach. Mm-hmm <affirmative>.
Mindy Hargesheimer (21:57):
What
Brad Burrow (21:57):
Are their pain points mm-hmm
Mindy Hargesheimer (21:59):
<affirmative>.
Brad Burrow (21:59):
Where are they online. Yeah. You know, what voice do they, are they gonna respond to mm-hmm
Mindy Hargesheimer (22:04):
<affirmative>.
Brad Burrow (22:04):
And once we kind of understand that and, and say, okay, here are some things that I think would, would work in, in helping you get your message out.
Mindy Hargesheimer (22:13):
Yeah.
Brad Burrow (22:13):
Maybe it's a podcast, maybe it's a live streaming event. Maybe it's a, a commercial. Yeah.
Mindy Hargesheimer (22:18):
Maybe
Brad Burrow (22:18):
It's social media content, you know, and the great thing about us is we have the ability to do all of that in house mm-hmm <affirmative>. So we don't have to outsource any, any of those things. Yeah. So we can be really, really, um, efficient in saying, okay, we are gonna create your branding packages, put some motion to it that's gonna be on every piece of content, and we're gonna build this list. And you're getting a custom plan, basically. Yeah. That's, that's kind of the idea.
Mindy Hargesheimer (22:44):
Okay.
Brad Burrow (22:45):
And so that's unique for us to be able to do that. There's, there's, there's companies that do little parts of what we do.
Mindy Hargesheimer (22:51):
Okay. But
Brad Burrow (22:51):
There aren't any companies that do everything we do in one place. Okay.
Mindy Hargesheimer (22:54):
Perfect. 'cause I was gonna ask what differentiates you
Brad Burrow (22:56):
Yeah.
Mindy Hargesheimer (22:57):
Here in the Kansas City market.
Brad Burrow (22:58):
Yeah.
Mindy Hargesheimer (22:59):
So,
Brad Burrow (22:59):
So, and that's the case. And, and we're, we're not gonna be, uh, the least expensive option mm-hmm <affirmative>. But we're not gonna be the most expensive. We're, we're in the middle.
Mindy Hargesheimer (23:07):
Yeah.
Brad Burrow (23:07):
But we,
Mindy Hargesheimer (23:08):
But again, that quality is the
Brad Burrow (23:10):
<crosstalk> and quality and value. Mm-hmm <affirmative>. I mean, I think that, you know, when you can go to one place and, and get all your stuff done, that's, that's a big,
Mindy Hargesheimer (23:16):
Yeah.
Brad Burrow (23:16):
That's a big, uh, win for brands.
Mindy Hargesheimer (23:18):
Yeah. Well, and to be honest with you, as I am now launching my podcast, the fact that one, of course that you, you are doing other people's as well mm-hmm <affirmative>. But two, you host your own podcast mm-hmm <affirmative>. So it's like following your lead of what you are literally doing firsthand for me to learn from you. Yeah. 'cause you've no doubt learned a ton doing this. How long have you even had your podcast?
Brad Burrow (23:38):
Well, um, probably a couple years. I, I haven't been very consistent. Yeah. But I, I do, I tell people this and I'm pretty open about it. I I don't do my podcast necessarily for the same reasons that you might do yours. Right.
Mindy Hargesheimer (23:53):
Yeah.
Brad Burrow (23:53):
Um, I really am an interested in, in hearing people's stories, but it's not like a consistent thing for our podcast, which is kind of against the rules. Yeah.
Mindy Hargesheimer (24:02):
<laugh>, I
Brad Burrow (24:03):
Mean, you want to be consistent in, in your content. Yeah. But I do, um, quite frankly, I do it just to meet people.
Mindy Hargesheimer (24:09):
Yeah.
Brad Burrow (24:09):
And people love being on podcasts, you know? I mean Yeah. They do. Just this week, um, I, I had Buddy Bianca on on Yeah. Bianca Lana on this morning,
Mindy Hargesheimer (24:17):
Uhhuh,
Brad Burrow (24:17):
Joel Goldberg. Yep. What an awesome. That's gonna release. That was an awesome. Yeah.
Mindy Hargesheimer (24:22):
And
Brad Burrow (24:22):
Then the CEO of, um, advent Health.
Mindy Hargesheimer (24:25):
Yeah.
Brad Burrow (24:25):
And Sam, he was amazing.
Mindy Hargesheimer (24:27):
You're like rubbing elbows in KC but you're also having the best like, organic time with these people
Brad Burrow (24:32):
Right.
Mindy Hargesheimer (24:33):
Having a conversation with 'em. So, and
Brad Burrow (24:34):
You know, the thing, the, the beauty of it, everybody loves telling their story. They
Mindy Hargesheimer (24:39):
Do. Yeah. And
Brad Burrow (24:39):
It's like, oh my gosh, let me tell you about this. And
Mindy Hargesheimer (24:42):
Yeah.
Brad Burrow (24:42):
I, I have this ability to kind of bring, help em, help em feel good, and
Mindy Hargesheimer (24:47):
Yeah.
Brad Burrow (24:47):
Feel comfortable. And,
Mindy Hargesheimer (24:48):
And I think that's why I like you so much, is like, I feel the same as you. Like I, yeah. So I kind of have this ongoing joke.
Brad Burrow (24:54):
I can see that with you too, by the way. Yeah.
Mindy Hargesheimer (24:55):
Yeah. Well, thank you. I have this ongoing joke. My sister and I, I have one sister, she's three years older than me. And we have realized over time, um, that we ask a lot of questions
Brad Burrow (25:05):
Yeah.
Mindy Hargesheimer (25:05):
When we're around people. And we never even knew that it was something that was happening that like, maybe other people didn't do. And now it's like, um, certain people that I'm around a lot, whether it's like good neighbor friends or you know, friends from college or whatever, they know that if you're gonna be around me, I'm gonna dive in and be like, tell me what's going on. What was this like, what did you do? You know, almost to a point of like, okay. Um, but I think that's what I just am like so passionate about, is I love to hear about other people. And, and you know, for me, I've learned too in the world that we live in today, and also just like listening to podcasts, being in the world of throwing myself into podcasts. Um, we live in a world where people wanna be seen and heard.
Brad Burrow (25:45):
Yeah.
Mindy Hargesheimer (25:45):
That is the root of like human beings, I think. Um, and that's where it really came, you know, I got that clarity of just like, I have to start this. Like, I've made these amazing connections with people in Kansas City.
Brad Burrow (25:56):
Yeah.
Mindy Hargesheimer (25:57):
But now let's take it to the next level where we can really hear them long form, hear more of the backstory, um, and do it in my way of how I connect with people and kind of pull those stories just like you do out them. And I'm like, this is something that I feel very passionate about. Um, I do feel like it's something that I'm able to do. Well, knock on wood, hopefully with, you know, everybody,
Brad Burrow (26:19):
You're gonna great at this. Yeah.
Mindy Hargesheimer (26:20):
Um, but I truly am like so excited about it because we're gonna get some, like, so how I built this as a podcast, I listened to, you know, we're, I feel like we're gonna get a lot of that. Right. Talking to people here who've built a business, like
Brad Burrow (26:32):
Yeah,
Mindy Hargesheimer (26:32):
How did you do it? How did you, you know, where did it start? How did you get it to hear this kind of thing? Um, you know, and there's so many people who are local makers who are trying to start something that like, they can now get the backstory of somebody within their own market of how they were able to do it and could literally sit down and have coffee with them. Yeah. You know, and chat with them after hearing their story. Um, and then other people who are in the nonprofit world or who've gone through, um, maybe even like a traumatic situation to tell their story and how they got through it. I mean, there's just so much to learn from other people to give, you know, people confidence in moving forward
Brad Burrow (27:08):
Yeah. In
Mindy Hargesheimer (27:08):
Their own situation. Yeah. Which is exactly, I think what you're doing on so many levels too. So,
Brad Burrow (27:12):
And, and the great thing about podcasting too is it's like, it's so, like I'm seeing the real you right now.
Mindy Hargesheimer (27:18):
Yeah.
Brad Burrow (27:18):
And
Mindy Hargesheimer (27:19):
Right. The no scripting.
Brad Burrow (27:20):
Yeah. And to me, there's power in that. It's just like probably why Joe Rogan's. So, you know,
Mindy Hargesheimer (27:25):
He's
Brad Burrow (27:25):
So popular. He is like he is who he is. Yeah. He doesn't care what you think.
Mindy Hargesheimer (27:28):
Right.
Brad Burrow (27:29):
But he's, you know, he's getting these people on here that are, are, you know, Elon Musk and Yeah. All these guys that are, uh,
Mindy Hargesheimer (27:36):
For three hours. Should I do a three hour podcast? I don't think, is that a bit long <laugh>? It's
Brad Burrow (27:40):
Like, I, I have to go, I go through a whole week of workouts just to listen to one of his podcasts. Yeah. I know. It's true. So, but, but you know, Billy Bob Thornton was on on Recently and
Mindy Hargesheimer (27:49):
Yeah.
Brad Burrow (27:49):
I watched that podcast 'cause I'm really interested in film and you know, him and all that stuff. And it was unscripted. Like, I feel like I know him now.
Mindy Hargesheimer (27:57):
Yeah. You
Brad Burrow (27:58):
Know, and that's the beauty of this,
Mindy Hargesheimer (27:59):
Which, how else would you ever get that? You're not gonna get it from a TV interview. Right. You're not gonna get it from, you know. Yeah. It's through the world of podcast where you've got the Brad Pitts and George Clooney's of the world talking to the Kelsey Brothers just sitting on their couch, you know? Wild. I know. I
Brad Burrow (28:12):
Can't believe wild that they're getting those guys on there. I know. I love it. That's amazing. That's amazing.
Mindy Hargesheimer (28:15):
I know,
Brad Burrow (28:16):
I have a question for you. Yeah. So, Casey bucket list, I mean, it's, it's a force.
Mindy Hargesheimer (28:20):
Well, thank you.
Brad Burrow (28:21):
It really is. It's amazing. Yeah. It's fun. And how did you start
Mindy Hargesheimer (28:25):
That?
Brad Burrow (28:25):
I mean
Mindy Hargesheimer (28:25):
Yeah,
Brad Burrow (28:26):
Good question. That's that. I want to hear how, I mean, you've built that into an amazing platform. Thank
Mindy Hargesheimer (28:30):
You so much. It's been fun. Well, the net out is that it started because I needed a creative outlet. I was working in the corporate world for, I think I mentioned that for a very long time. And I was getting to the point,
Brad Burrow (28:41):
But here in Kansas City,
Mindy Hargesheimer (28:41):
Well, both Chicago and Kansas City. Okay. So my husband and I moved here, um, about 10 years ago from Chicago. And we had one daughter at the time live, who is now 11. Yeah. So she's in sixth grade. Um, and then we since have had our second daughter, Elan, who is eight in third grade. Um, but we moved from Chicago because cost of living, weather traffic.
Brad Burrow (29:04):
Oh yeah.
Mindy Hargesheimer (29:04):
We unfortunately did have to leave our family that was there. Um, I do have family here. So we came to be close to my sister and her family who are here. I went to ku. Okay. So I had a connection here and a lot of great, great friends that live here. Um, and so we moved here, but coming from Chicago, we lived the Chicago lifestyle, you know, so I should back it up a second. My husband and I, um, we were together for a couple years before we had, um, our daughter Liv. And then of course, before we ever met each other, we were living in Chicago. Living your, in your twenties. Yeah.
Brad Burrow (29:35):
As
Mindy Hargesheimer (29:35):
You do.
Brad Burrow (29:35):
Great place to be. 20 years old, by the
Mindy Hargesheimer (29:37):
Way. Great place to be. 20 years old. Yeah. I know. People always are like, do you wanna, would you ever move back? Back? And I'm like, no. But if you could take me back to my twenties in Chicago, I would do it all day long 'cause I had the best time.
Brad Burrow (29:45):
Yeah.
Mindy Hargesheimer (29:46):
Um, but anyway, when we lived there, we did so much. We would go out to eat, we would go to concerts, we would go down to, um, you know, the beach or whatever the case may be, like doing all kinds of festivals and things like that. So when we moved here, it was very natural for us to do the same thing. Now granted, we live in South Overland Park, there's not a ton going on there culturally.
Brad Burrow (30:07):
Yeah.
Mindy Hargesheimer (30:07):
But we would find the things to do. And one thing that I say is that, um, my dad, my brother-in-law and my husband, we basically gotten them a gift card to go to the j Rigger distillery. Yeah. For like Father's Day. Um, but this is before, it is what it is now. There was nothing there. It was just like the warehouse that they had. And so little things like that they did that we would go find a restaurant somewhere, like on the west side. And I, I remember having friends being like, where are you finding this stuff?
Brad Burrow (30:34):
Yeah. And
Mindy Hargesheimer (30:35):
Like, well, what do you mean? Right? Yeah. You just kind of find the things that you wanna do, you know. But it occurred to me that not everybody operates the way that I do. Yeah. By going and like, diving into finding the things that you wanna do here. And then, um, I was actually on maternity leave with Elon, our daughter, who's now eight. And it just really hit me again, I just had this clarity of like, I need a creative outlet. I have been in corp like corporate sales for a very long time, and it's just burnout mode. And
Brad Burrow (31:03):
It's,
Mindy Hargesheimer (31:03):
You know, and of course flash word now, I'm like, I'm a creative person. I'm an ideas person. Mm-hmm <affirmative>. This is what I love to do. I just wasn't doing it at the time, you know, professionally. So, long story short, I kind of threw around the idea of like, well, what if I started an Instagram account to start documenting where we're going? Um, I love taking photos for fun. Um, I love talking to the people as I mentioned about like, how'd you come up with the name of this place? Like what's the backstory? Yeah.
Brad Burrow (31:28):
Right. Um,
Mindy Hargesheimer (31:29):
And it, and you know, it actually took me a couple months to start it. 'cause I was like, well, there's other people doing that already. I'm, I'm, I'm behind the times. Right. Which is hilarious to think about now. Yeah. Right. 'cause everything just evolved so much. Um, but it took me probably about four to six months before I pulled the trigger and was like, you know what? You gotta do this. So I remember it was October of, um, 2017 and I was coming up with a name. And I had mentioned before that actually living back in Chicago, I had this idea for whatever reason, every day is on my bucket list.
Brad Burrow (32:00):
Yeah.
Mindy Hargesheimer (32:01):
And so I thought, well, let's just do Kansas City Bucket list. Everybody knows what the concept of a bucket list is. Yeah. Right. Um, and so it was available, thankfully. And then I just started doing it and I just started posting. And, you know, of course we would go out to dinner on our own. Um, and I would just take photos and, um, you know, kind of learn the details of the restaurant inside and out, or the, you know, festival that we went to. And I just started posting and it just organically took off, you know, and then a lot of giveaways later.
Brad Burrow (32:32):
Yeah.
Mindy Hargesheimer (32:33):
Giveaways are big on Instagram. Yeah. But I really, truly did get into the world of doing giveaways, which helps a lot to build your audience. Um, but it was great. And then I just started connecting with so many people, so many business owners, um, and then just get it kept opening all these doors to do more.
Brad Burrow (32:48):
Yeah.
Mindy Hargesheimer (32:49):
Both for me, my husband and I, our family to do. Um, and I found and continue to find so much, um, honest, like, honestly, so much joy outta doing it. Yeah. I get so excited, um, to go out and do the thing and to get the pretty photos, um, to talk to the people there. Yeah. And then to feature it, you know, now I'm at the point where, as I mentioned before, like, I wanna diversify. I wanna take it into more of this long form storytelling that you can't do on Instagram. But, um, yeah, it's just been eight years of like, consistently doing and featuring and monitoring and building. It's been awesome.
Brad Burrow (33:26):
Has it been fun to watch it grow? Yeah. I mean it's, it's what, how many? It's 90,000 or something
Mindy Hargesheimer (33:31):
Like that, right? Yeah. Yeah. It's like 90, 94,000 I think right now. So, you know, and it's also been really interesting to watch how the world of social media has evolved too, because, you know, as we know, TikTok blew up during COVID.
Brad Burrow (33:41):
Yep.
Mindy Hargesheimer (33:42):
Um, Instagram, even the algorithm on Instagram has changed quite a bit. And that's why it's been really fun to like now look into YouTube and talking with you and like, what that's looking like. And I'm like, this is the time to now add this on to get people that I'm talking, um, about and featuring, like, they need to be on YouTube, but via my storytelling. Yeah. Which is super exciting. Um, but I do, I just, I just like, it's a thing that keeps me up at night in the best way.
Brad Burrow (34:08):
Yeah. 'cause
Mindy Hargesheimer (34:08):
It's so much fun. Yeah. So
Brad Burrow (34:10):
You, you're already a high level from Instagram standpoint. Mm-hmm <affirmative>. I mean, what, what, here I am interviewing you. This is,
Mindy Hargesheimer (34:17):
No, this is exactly what we want.
Brad Burrow (34:18):
I'm jumping into this.
Mindy Hargesheimer (34:18):
Yeah, yeah.
Brad Burrow (34:19):
But I, I really, I'm really interested in this. It's like, what, what does, what are you looking at a year from now, five years from now? I mean, this, this could be, yeah.
Mindy Hargesheimer (34:28):
Huge.
(34:28)
Well, you know, it's funny. People used to ask me all the time, like, why don't you just quit your job and just do Kansas City bucket list on Instagram full time? And I always was like, no. You know, I, it's very niche. It's one market you can, I mean, truly, there's only so much budget to be had to, to make money on, you know, that platform. And it was meant to be hyperlocal. Right. Like, there's not a lot of venturing out into brands that don't have anything to do with Kansas City. I will at times. But it's, it's very selective.
Brad Burrow (34:55):
Yeah.
Mindy Hargesheimer (34:55):
And I was just like, I don't want it to turn into like all paid and you know, sponsored that kind of thing. But then flash forward to, you know, middle of this year, that's when this whole relationship started happening. And I was like, this is the next thing. This is the time I had such clarity to leave what I was doing before, um, and to build this brand out. But like I said, I knew it wasn't just gonna be via Instagram and doing that, making money that way. There had to be something more to it. And that's where I'm like, this is the next it thing. Like, I mean, if I'm being honest with you, I would love for this to be the Kansas City podcast. Yeah. That people find entertainment in.
Brad Burrow (35:35):
Yeah.
Mindy Hargesheimer (35:35):
And understand, you know, there's a big part I kind of referenced earlier. There's a big part for me of like, why are you shopping local? Why are we so big about like, everything's local because it makes a difference. And I want people to then learn. You know, I want people to learn like why it makes a difference to shop local or what it means to support a restaurant versus a chain. We all shop Amazon and chains and do that stuff. Yeah. But like, this is the opportunity I think, where people can really understand what's behind it all. And then, you know, or even like, you know, find one of the guests to come on and go, I mean, maybe I have a, a doctor or somebody come on. Yeah. And this is exactly the thing that they're looking for, that they're like, well now I know I heard this person.
(36:10)
I loved what they had to say. I'm gonna go see if I can get a, you know, consultation with them or something like that. Right. Um, and that's the plan is to have a variety of people, a variety of subject matter to come in. And so I think for me, I do want this to be, you know, to blow up the Kansas City bucket lit bucket list brand to be a bigger place where people can find entertainment inspiration. You mentioned fifa. Yeah. I would love for people to come in and find this podcast, you know? Yeah. And to be like, okay, what do I need to know about Kansas City?
Brad Burrow (36:42):
Exactly.
Mindy Hargesheimer (36:43):
And they're listening to it on their plane ride or whatever, wherever they're living around the world. Like
Brad Burrow (36:46):
Everybody's gonna be looking resource where to go and all the, all those things. This is a great, yeah.
Mindy Hargesheimer (36:49):
Great
Brad Burrow (36:50):
Place to do that. And
Mindy Hargesheimer (36:51):
Clearly I'm not the only one here doing that. We've got a wealth of people that are doing this like amazing content creation. Um, but, you know, I think at the end of the day, I think that for me it is like I am so super excited to really tap into what I love to do. Um, and I think that's very hard to find something professionally that you love.
Brad Burrow (37:08):
Right. To
Mindy Hargesheimer (37:09):
Do, get really excited about.
Brad Burrow (37:10):
You
Mindy Hargesheimer (37:11):
Can speak to that.
Brad Burrow (37:11):
Right.
Mindy Hargesheimer (37:11):
Um, so part of it is for me to finally have found that at the right time. Um, but I genuinely love like putting people on a pedestal here and to feature their story. You know, starting with the last eight years of Instagram. Like, it's not about me. It's about what this company does and why you should go shop them. Right. Or go eat their sandwich. So
Brad Burrow (37:30):
Were, were you, are you surprised at how big your Instagram following has gotten?
Mindy Hargesheimer (37:34):
I mean, yeah.
Brad Burrow (37:35):
Did you have any ideas like, oh, you know,
Mindy Hargesheimer (37:37):
No. It's the classic, like, I have no idea what's gonna happen, you know, but I remember back when I started it, I was at like 998 followers and my friend Jen and I were like, how do we get you over the thousand hump? Yeah. And it was like, she told her husband to follow me and her neighbor, you know, I was like, oh, I made it over the thousand hump. You know? But then, um, you know, but now we live in a world too where it's like the, the micro smaller influencers are super important for brands to work with too. Right.
Brad Burrow (38:02):
So
Mindy Hargesheimer (38:02):
I might have 94,000 followers, but the person with 9,400 followers is equally as important. 'cause they have a completely different kind of audience. Right. Or message as well. And that's what's really fun is to see how everybody can play a part in it. And, and again, building it up to what it is now. It's been amazing. And I'm gonna continue doing that, but then add this on as the next category to like, take it to the next level. Yeah.
Brad Burrow (38:25):
Which
Mindy Hargesheimer (38:25):
Is fun.
Brad Burrow (38:25):
Hopefully. Yeah. Hopefully they, they all rise. Yes,
Mindy Hargesheimer (38:28):
Exactly
Brad Burrow (38:29):
The goal. Yeah.
Mindy Hargesheimer (38:29):
Yeah.
Brad Burrow (38:30):
Yeah. It's pretty cool. I mean, I bet you get asked all the time, like, how did you do that? Yeah.
Mindy Hargesheimer (38:35):
Did
Brad Burrow (38:35):
You get asked that question? I do get asked. 'cause everybody wants to get more followers, you know,
Mindy Hargesheimer (38:38):
I do get asked that all the time. You know, what I also get asked is, um, what's your favorite restaurant that you've been to lately?
Brad Burrow (38:43):
Yeah. <laugh>
Mindy Hargesheimer (38:44):
And I freeze. I have no idea. It's like, I almost forget where I've been.
Brad Burrow (38:49):
<laugh>. Yeah.
Mindy Hargesheimer (38:49):
I have to go, I don't know, let me go back and look at my Instagram page, which is exactly what they can do too, but I'm like, where did I go last week? I don't remember. Um, but then you also become, or I become, um, like I can't be partial, you know, it's hard for me to be like, what's your favorite restaurant in Kansas City? I'm like, I don't know. There's so many of them.
Brad Burrow (39:06):
Right.
Mindy Hargesheimer (39:06):
Um, but that actually brings me to, so a fun thing that I'm gonna do is rapid fire questions. Okay.
Brad Burrow (39:11):
Good. Right.
Mindy Hargesheimer (39:12):
And so I have a couple for you. Yeah.
Brad Burrow (39:13):
If
Mindy Hargesheimer (39:14):
You're ready for it. So,
Brad Burrow (39:14):
Okay.
Mindy Hargesheimer (39:15):
Um, okay. So let's start with what is currently on your Kansas City bucket list? What do you wanna do?
Brad Burrow (39:22):
Well, that's a good question. Um,
Mindy Hargesheimer (39:24):
And no, I did not give these to you before. Nope.
Brad Burrow (39:26):
To prepare. So <laugh>, so I have to tell you, my, my, uh, son and daughter-in-law, they're, they're 30 and they're, they're foodies. And they, they tell my wife and I, you need to try this restaurant. You need to try this restaurant. So we are really, really, and we've had like, great, great, um, experiences. Scratch it is one of our favorite places now,
Mindy Hargesheimer (39:48):
River Prairie Village, there's
Brad Burrow (39:49):
A little place down, down, um, like 19th Street on, on the, um, on the west side of Kansas City. A little, uh, restaurant there. And I cannot remember the name of it. I feel bad.
Mindy Hargesheimer (39:58):
Is it West Side or Crossroads, or
Brad Burrow (40:00):
Do you know which? It, it's, it's west of Crossroads, so it'd be West Side. Yeah.
Mindy Hargesheimer (40:03):
Triune.
Brad Burrow (40:04):
That might be it. Okay. It might be it. Yeah. So great. We love going to those places. So for my wife and I, we're, we're empty nesters now.
Mindy Hargesheimer (40:12):
Yeah.
Brad Burrow (40:13):
And like, this is, this is the time for us to go try new things and go to different places. So I think for us, I don't really have like one bucket listing in Kansas City that I want to do,
Mindy Hargesheimer (40:24):
But
Brad Burrow (40:25):
We just want to go find these little, you know, hidden gyms
Mindy Hargesheimer (40:29):
Yep.
Brad Burrow (40:29):
Is what I call 'em.
Mindy Hargesheimer (40:30):
Yeah.
Brad Burrow (40:31):
And like when we go on vacation, that's, that's what we like to do. Tell us the place that nobody else knows about, that we can go have breakfast.
Mindy Hargesheimer (40:37):
Breakfast. That's the best thing to do when you travel, is to talk to the locals and they'll tell you where to go. Yeah. Yeah.
Brad Burrow (40:41):
Which
Mindy Hargesheimer (40:41):
Actually is one of my questions is, do you have a favorite hidden gym in Kansas City?
Brad Burrow (40:45):
Well, uh,
Mindy Hargesheimer (40:46):
Or maybe you can tell me after you and your wife start exploring.
Brad Burrow (40:49):
Yeah, no, we really, we, um, we really love Scratch.
Mindy Hargesheimer (40:52):
Okay.
Brad Burrow (40:53):
I mean,
Mindy Hargesheimer (40:53):
Perfect
Brad Burrow (40:54):
For us. That, that place. So we have all of our anniversary dinners there
Mindy Hargesheimer (40:57):
And it's shops, uh, Prairie Village. Right.
Brad Burrow (41:00):
Yeah. Right, right. And, um, I'm a little bit of a sugarholic.
Mindy Hargesheimer (41:05):
Oh, great.
Brad Burrow (41:05):
So at Scratch they have this chocolate thing. I don't know if you, you've seen it, it's a blanket.
Mindy Hargesheimer (41:09):
No, but it
Brad Burrow (41:10):
Looks like a globe.
Mindy Hargesheimer (41:11):
I will add it to my bucket list now.
Brad Burrow (41:12):
It's about this big.
Mindy Hargesheimer (41:13):
Okay.
Brad Burrow (41:13):
And they put ice cream and um, um, you know, cake inside of it, and then they pour hot chocolate on it and it like melts and goes all over it. And it's like, oh my gosh. I'm in a coma after I eat that. But I'm like,
Mindy Hargesheimer (41:27):
You're not driving home after that.
Brad Burrow (41:28):
Yeah. It's so good.
Mindy Hargesheimer (41:29):
Okay. That's good. See, that's perfect. Yeah. Well, okay, so then I wanted to know who would you like to see or hear on the Kansas City Bucket List Podcast? Somebody here.
Brad Burrow (41:40):
Well, you know, I think,
Mindy Hargesheimer (41:42):
Although you've got it pretty amazing people coming in, so <laugh>
Brad Burrow (41:45):
Well, I, I would love to hear some of our big slick personalities on
Mindy Hargesheimer (41:48):
Here.
Brad Burrow (41:48):
Yeah,
Mindy Hargesheimer (41:48):
Yeah. To
Brad Burrow (41:49):
Me, like
Mindy Hargesheimer (41:49):
Me Too, like
Brad Burrow (41:50):
Paul Rudd. Yep.
Mindy Hargesheimer (41:51):
Um,
Brad Burrow (41:51):
You know, some of the guys
Mindy Hargesheimer (41:52):
I'd love to have Heidi on
Brad Burrow (41:53):
Yeah. Love
Mindy Hargesheimer (41:54):
Heidi Gardner. Yep.
Brad Burrow (41:55):
Yeah. I mean, can you imagine that that would be
Mindy Hargesheimer (41:58):
Yes, I can imagine.
Brad Burrow (41:58):
Yeah.
Mindy Hargesheimer (41:59):
And that's where we manifest this to happen. Yes.
Brad Burrow (42:00):
That
Mindy Hargesheimer (42:01):
Would be it Will would be. It's
Brad Burrow (42:02):
Gonna happen. It's gonna happen. <laugh>. But I think that kind of Yeah,
Mindy Hargesheimer (42:04):
That
Brad Burrow (42:05):
Would be so fun. Yep. You know?
Mindy Hargesheimer (42:06):
Yeah. Like
Brad Burrow (42:06):
When they're in town, like if you had, just give us a dream, give a couple hours and we'll just get, get 'em in back to back. Wouldn't that be a blast?
Mindy Hargesheimer (42:13):
Yeah. We're gonna make this happen.
Brad Burrow (42:15):
Yes.
Mindy Hargesheimer (42:15):
We'll see who we know who can help us make this happen. I would take him for 10 minutes. Right. Yeah.
Brad Burrow (42:18):
Just get
Mindy Hargesheimer (42:19):
Some jokes. Run around.
Brad Burrow (42:20):
That's all. You be perfect. That's all you need. And, but that would be really, really fun. And, and, um, I think, you know, we have a lot of really good personalities in Kansas City that could be great. Obviously you've got, you know, the chiefs and, and the royals and, and things like that that you could, you could really tap into. But I just think, you know, getting, getting Kansas City people that are making a worldwide impact on here would be awesome.
Mindy Hargesheimer (42:42):
So many of 'em. Yeah.
Brad Burrow (42:42):
Yeah. Awesome.
Mindy Hargesheimer (42:43):
Okay. Good. Yeah.
Brad Burrow (42:44):
Great.
Mindy Hargesheimer (42:44):
Okay.
Brad Burrow (42:45):
Done.
Mindy Hargesheimer (42:45):
And done.
Brad Burrow (42:46):
That was it. That
Mindy Hargesheimer (42:47):
Was it.
Brad Burrow (42:47):
Okay.
Mindy Hargesheimer (42:47):
Yeah. Awesome. Anything else you wanna talk about?
Brad Burrow (42:49):
Well, no, I'm just, I, I will say I'm just really excited about this too. And, and I think that this is gonna be, um, a really neat thing for Kansas City. Yeah. It's gonna be a great place to get information. Yep. You know, it's gonna be, can probably have a lot of fun doing this too.
Mindy Hargesheimer (43:04):
Yeah. The, the goal is to have a lot of fun. We'll make it funny. It's gonna be en entertaining. Yeah. It's gonna be really fun. So, yeah.
Brad Burrow (43:11):
Yeah. Maybe you should get some, get some, uh, comics on here too. Maybe know some Kansas City comic. Have
Mindy Hargesheimer (43:15):
Comics a couple in mind.
Brad Burrow (43:15):
Yeah.
Mindy Hargesheimer (43:16):
Yeah. They're on my list. I have a long list of people that I am, uh, contacting. Yeah.
Brad Burrow (43:19):
That could be. And, and I think, uh, if you're listening to the podcast, you should, you know, have some, can people reach out to you, I'm sure, yes. And say, Hey, here's somebody that should be on here.
Mindy Hargesheimer (43:29):
Yes. Okay. So you could reach out to me at Kansas City Bucket list@gmail.com. That's the way to get in touch with me. Um, obviously Kansas City Bucket List on Instagram, TikTok, Facebook, um, and Kansas City Bucket List Podcast now has its own Instagram account. Um, so I'm excited to marry the two together to really feature a lot of the podcast, podcast content there. Mm-hmm <affirmative>. But it'll collab, you know, with my page that I've had for eight years, the obvious benefit to kind of build off that amazing platform. Yeah. Um, and then Mindy Hargesheimer on LinkedIn, so I'm excited to bring more into LinkedIn as well. It's a really great place where clearly everybody's, um, talking about what they're accomplishing here in Kansas City. Um, so this is really gonna like, spread out to a lot of different platforms from what I've been doing today. So that's the main thing.
Brad Burrow (44:13):
And YouTube, right?
Mindy Hargesheimer (44:14):
Uh, obviously YouTube <laugh>. Yes. Definitely. Kansas City Bucket list on YouTube. You, YouTube,
Brad Burrow (44:18):
YouTube, Kansas. See bucket list on
Mindy Hargesheimer (44:19):
YouTube. Kansas City bucket list on YouTube.
Brad Burrow (44:20):
Yeah. Awesome.
Mindy Hargesheimer (44:21):
And what about you? So where will people find you?
Brad Burrow (44:24):
Well, you can find us, uh, at real media kc.com. Okay. That's our, our main webpage.
Mindy Hargesheimer (44:29):
Mm-hmm
Brad Burrow (44:29):
<affirmative>. Uh, the podcast that we do is called In a World, you have to Say, in a World, gosh, with real media in a, in a world with real media.
Mindy Hargesheimer (44:36):
Okay.
Brad Burrow (44:36):
And, um, that's, you can find that on all the plat on all of the platforms. Yeah. Um, Spotify, um, it's funny, I, if you're on Spotify, have you, are you getting the deal right now where it tells you your age? Uh, the age of the music that you listen to, you're
Mindy Hargesheimer (44:50):
Oh, no. 'cause I, I do Apple Music, but Oh,
Brad Burrow (44:52):
Okay. Maybe that's why. Sorry, sorry. We, maybe we should cut that <laugh>, but
Mindy Hargesheimer (44:55):
No, but I do feel like I'm missing out with Spotify. Don't they have that thing where it's like, here's everything you listen to the most, or whatever.
Brad Burrow (45:00):
So it just, they're just coming out this time of year. Yeah. And, and, uh, so mine was 32. My, like, it projects your age. Oh,
Mindy Hargesheimer (45:07):
Your age. Oh, that's right. Your age.
Brad Burrow (45:08):
Okay. The age. The age of, so I'm 32 of the music I listen to apparently. And that's kind of, I thought that was kind of funny. Did
Mindy Hargesheimer (45:14):
You, did you like that answer?
Brad Burrow (45:15):
I did. Okay. I did, I did like that. Yeah. Yeah, yeah. Love it. I like to, I like all kinds of music, so I think that's pretty awesome.
Mindy Hargesheimer (45:20):
Oh, fantastic.
Brad Burrow (45:21):
So find us to there. Um, apple, um, you know, we're Facebook all the, all the places. Yeah. Um, from social media standpoint and, and, uh, we have lots of, uh, on our website and, and especially on our YouTube channel. If you go to YouTube, there's a lot of case studies. So I talked mm-hmm <affirmative>. You know, we talked about the, um, the, um, super Bowl project. Yes.
Mindy Hargesheimer (45:42):
Yeah. There's
Brad Burrow (45:43):
About a 15 or 20 minute video on there where we showed exactly how that whole thing happened and how we did it and all this stuff. It's kind of fun
Mindy Hargesheimer (45:50):
Okay.
Brad Burrow (45:50):
To, to watch stuff like that. But all those places, um, real Media KC is, is normally what we show up as.
Mindy Hargesheimer (45:57):
Okay.
Brad Burrow (45:57):
And, uh, you can find out a lot about us. Yeah.
Mindy Hargesheimer (45:59):
And I should say to you, obviously this podcast is gonna syndicate to Apple and Spotify
Brad Burrow (46:03):
Yes.
Mindy Hargesheimer (46:03):
As well. So, and
Brad Burrow (46:04):
Too
Mindy Hargesheimer (46:05):
Super fun to get into this world, into YouTube. Yeah. Those three places. So,
Brad Burrow (46:08):
Yeah.
Mindy Hargesheimer (46:08):
Um, all right, perfect. Well thank you so much for being with me today. Yeah. This is really fun to do and I'm super excited to have your team, um, behind me to help this podcast come to life. It's gonna be, I think, um, such a great addition to tell people stories here in Kansas City. So, uh, thank you so much.
Brad Burrow (46:24):
Thank you for having me. Yeah.
Mindy Hargesheimer (46:25):
Alright. Thank you guys so much for listening or watching today. Uh, we're incredibly grateful to have you here. Make sure that you are following Kansas City Bucket List podcast on Instagram. Look for Kansas City Bucket list on YouTube, where you can watch all of the content. Um, you'll find us on Apple, Spotify, and of course, Kansas City Bucket List on Instagram. Thank you so much for tuning in and finding inspiration in these incredible stories. If you love what you hear, be sure to subscribe so you never miss an episode. Leave a rating and share the show to help these Kansas City voices reach even more listeners.